COME CHAT. WE’RE ALWAYS AROUND.

Tracey Bochner

Tracey has more than 20 years of brand marketing communications experience for consumer products, financial services, food, beauty and wellness brands. She also has extensive experience in issues and crisis management, corporate communications and CSR.

Tracey has developed innovative communications strategies for many national and global companies including Insurance Bureau of Canada, Playtex Baby and RBC.

Tracey is the former Chair of the Canadian Public Relations Society (CPRS) Measurement Committee, the volunteer group responsible for creating the Media Relations Rating Points (MRP) system, now the Canadian standard for the measurement of editorial media coverage. She has been recognized with several awards including CPRS Toronto PR Professional of the Year and Chatelaine/Profit Magazine’s W100 ranking of Canada’s top female entrepreneurs.

A cycling fan, outside the office Tracey can be found on the back of a tandem or triplet bicycle on the routes around Toronto, or watching the pros roadside at the Tour de France.

Michael Abbass

Starting his day with a coffee and a morning read of sports blogs, Michael is fuelled by a healthy dose of caffeine and the latest on news, sports and pop culture in order to focus on creative solutions to meet client needs. With over 20 years’ of PR experience, Mike is the office go-to for fresh out-of-the box thinking that translates into award winning campaigns.

He has developed innovative programs for leading brands, such as PokerStars, Hawaiian Tropic, Tim Hortons, Schick, Nutella and Under Armour. Throughout his career, Mike has been recognized with many industry awards including CPRS Toronto PR Professional of the Year.

Mike looks forward to the work week as a way to unwind from Sunday afternoons spent watching the Dallas Cowboys and stressing over his Fantasy line-up. He also enjoys playing golf, hanging out with his sons and educating the younger generation on the wisdom of Seinfeld.

Michael Abbass

Starting his day with a coffee and a morning read of sports blogs, Michael is fuelled by a healthy dose of caffeine and the latest on news, sports and pop culture in order to focus on creative solutions to meet client needs. With over 20 years’ of PR experience, Mike is the office go-to for fresh out-of-the box thinking that translates into award winning campaigns.

He has developed innovative programs for leading brands, such as PokerStars, Hawaiian Tropic, Tim Hortons, Schick, Nutella and Under Armour. Throughout his career, Mike has been recognized with many industry awards including CPRS Toronto PR Professional of the Year.

Mike looks forward to the work week as a way to unwind from Sunday afternoons spent watching the Dallas Cowboys and stressing over his Fantasy line-up. He also enjoys playing golf, hanging out with his sons and educating the younger generation on the wisdom of Seinfeld.

Michael Abbass

Starting his day with a coffee and a morning read of sports blogs, Michael is fuelled by a healthy dose of caffeine and the latest on news, sports and pop culture in order to focus on creative solutions to meet client needs. With over 20 years’ of PR experience, Mike is the office go-to for fresh out-of-the box thinking that translates into award winning campaigns.

He has developed innovative programs for leading brands, such as PokerStars, Hawaiian Tropic, Tim Hortons, Schick, Nutella and Under Armour. Throughout his career, Mike has been recognized with many industry awards including CPRS Toronto PR Professional of the Year.

Mike looks forward to the work week as a way to unwind from Sunday afternoons spent watching the Dallas Cowboys and stressing over his Fantasy line-up. He also enjoys playing golf, hanging out with his sons and educating the younger generation on the wisdom of Seinfeld.

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